Strategic Customer Demand Planner

Buffalo, NY

Job Description

Rich's, also known as Rich Products Corporation, is a family-owned food company dedicated to inspiring possibilities. From cakes and icings to pizza, appetizers and specialty toppings, our products are used in homes, restaurants and bakeries around the world. Beyond great food, our customers also gain insights to help them stay competitive, no matter their size. Our portfolio includes creative solutions geared at helping food industry professionals compete in foodservice, retail, in-store bakery, deli, and prepared foods, among others. With more than 13,500 associates working globally in 100 countries and annual sales of $5.9 billion, Rich's is a global leader with a focus on everything that family makes possible. Rich's-Infinite Possibilities. One Family.

Purpose Statement

The role of the Strategic Demand Planner is to collaborate with key customers and gather insights to improve the demand signal. During the Forecasting process, this person is responsible for understanding customer demand, inventory on hand (if available), product shelf-life status and end-to-end order lifecycle.

Key Accountabilities and Outcomes

TheStrategicDemand Planner is responsible for the following activities:

  • Develop and manage24-monthforecast and demand plan at multiple levels of aggregation for multiple time horizons (operational and strategic).
  • Evaluate accuracy of forecasts generated by demand planning tools andcross-functional forecastsprovided by sales managers, marketing managers, customers, and other stakeholders anddetermine the forecast value add (FVA)
  • Coordinate cross-functional activitiesduring IBP pre-meetingsto reconcile significant variances between system generated forecasts and functionalforecasts, andrefine the demand plan to reflect updated sales and marketing assumptions.
  • Support sales managers and marketing managers in creating scenarios to address main gaps between the demand plan and annual operating plan.
  • Evaluate past performance, assumptions and forecast-value-add in collaborationwith Sales, Marketing and Finance to ensure that current and accurate information is used for generating the forecasts and consensus demand plan in current planningcycle
  • Participate in Demand Review meetings of IBP to present analysis and options around exceptions.
  • Participate in Supply Review meetings to understand demand fulfillment risks, understand fulfillment options and provide guidance on demand probability.
  • Release the consensus demand plan on a weekly basis, to support tactical inventory and supply plan generation for the short-term
  • Prepare and release the consensus demand plan on a monthly basis to support the inventory planning, rough-cut capacity planning and decision-making under the IBP process.
  • Assist and support sales managers in their collaborationwith strategic customersto get an understanding ofmediumtolongtermoutlookaround:
    • Their customer demand and their priorities
    • Customer order forecasts for RICH'S distribution centers
    • Sharing past fill rate performance and forecastaccuracy
    • Understanding the product and service attributes they valueand attributes they can negotiate on.
  • Identify opportunities for sharing insights and information to drive accuracy and stability in demandsignal

Knowledge, Skills, and Experience

  • Bachelor's degree in Statistics, Mathematics, Supply Chain Management or related field, with 5+ years of statistical forecasting and supply chain experience
  • MBA preferred
  • Professional certification preferred. (e.g.; APICS)
  • Statistical Forecasting and Model development
  • Knowledge of manufacturing, distribution and customer service
  • Strong written, interpersonal and presentation skills
  • Knowledge of Sales and Marketing functions preferred
  • Experience in Integrated Business Planning
  • Strong PC proficiency to include Microsoft Office Word, PowerPoint (Access preferred) and advanced proficiency in Excel required
  • Strong Administrative skills and attention to detail
  • SAP or related systems experience preferred
  • Experience with advanced ERP planning systems (BW, SAP, APO) preferred

#LI-BE2

#CORP123


COMPENSATION

In accordance with state law, the rate or range provided is Rich Products Corporation, its subsidiaries and affiliates ("Rich's"), reasonable estimate of the base compensation for this role. The actual amount may be higher or lower, based on non-discriminatory factors such as experience, knowledge, skills, abilities, shift differential, and location.

Annual Range/Hourly Rate

$86,455.00-$116,968.00

Rich Products Corporation, its subsidiaries and affiliates ("Rich's"), are committed to a policy of Equal Employment Opportunity, standing up for fairness and maintaining a culture of belonging, to provide an exceptional experience for all. We will not discriminate against an applicant or employee on the basis of race, color, religion, sex, national origin, disability, military or veteran status, or any other Federal or State legally protected classes. The information collected by this application is solely to determine suitability for employment, verify identity, and maintain employment statistics on applicants.

Applicants with disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Rich's. Please contact Rich's Associate Experience Network at [email protected]if you need assistance completing this application or to otherwise participate in the application process.

VEVRAA Federal Contractor.
We request Priority Protected Veteran & Disabled Referrals for all of our locations within the state.

PDN-a240e716-16e5-4933-8998-8d31639461d0

Rich's, also known as Rich Products Corporation, is a family-owned food company dedicated to inspiring possibilities. From cakes and icings to pizza, appetizers and specialty toppings, our products are used in homes, restaurants and bakeries around the world. Beyond great food, our customers also gain insights to help them stay competitive, no matter their size. Our portfolio includes creative solutions geared at helping food industry professionals compete in foodservice, retail, in-store bakery, deli, and prepared foods, among others. With more than 13,500 associates working globally in 100 countries and annual sales of $5.9 billion, Rich's is a global leader with a focus on everything that family makes possible. Rich's-Infinite Possibilities. One Family.

Purpose Statement

The role of the Strategic Demand Planner is to collaborate with key customers and gather insights to improve the demand signal. During the Forecasting process, this person is responsible for understanding customer demand, inventory on hand (if available), product shelf-life status and end-to-end order lifecycle.

Key Accountabilities and Outcomes

TheStrategicDemand Planner is responsible for the following activities:

  • Develop and manage24-monthforecast and demand plan at multiple levels of aggregation for multiple time horizons (operational and strategic).
  • Evaluate accuracy of forecasts generated by demand planning tools andcross-functional forecastsprovided by sales managers, marketing managers, customers, and other stakeholders anddetermine the forecast value add (FVA)
  • Coordinate cross-functional activitiesduring IBP pre-meetingsto reconcile significant variances between system generated forecasts and functionalforecasts, andrefine the demand plan to reflect updated sales and marketing assumptions.
  • Support sales managers and marketing managers in creating scenarios to address main gaps between the demand plan and annual operating plan.
  • Evaluate past performance, assumptions and forecast-value-add in collaborationwith Sales, Marketing and Finance to ensure that current and accurate information is used for generating the forecasts and consensus demand plan in current planningcycle
  • Participate in Demand Review meetings of IBP to present analysis and options around exceptions.
  • Participate in Supply Review meetings to understand demand fulfillment risks, understand fulfillment options and provide guidance on demand probability.
  • Release the consensus demand plan on a weekly basis, to support tactical inventory and supply plan generation for the short-term
  • Prepare and release the consensus demand plan on a monthly basis to support the inventory planning, rough-cut capacity planning and decision-making under the IBP process.
  • Assist and support sales managers in their collaborationwith strategic customersto get an understanding ofmediumtolongtermoutlookaround:
    • Their customer demand and their priorities
    • Customer order forecasts for RICH'S distribution centers
    • Sharing past fill rate performance and forecastaccuracy
    • Understanding the product and service attributes they valueand attributes they can negotiate on.
  • Identify opportunities for sharing insights and information to drive accuracy and stability in demandsignal

Knowledge, Skills, and Experience

  • Bachelor's degree in Statistics, Mathematics, Supply Chain Management or related field, with 5+ years of statistical forecasting and supply chain experience
  • MBA preferred
  • Professional certification preferred. (e.g.; APICS)
  • Statistical Forecasting and Model development
  • Knowledge of manufacturing, distribution and customer service
  • Strong written, interpersonal and presentation skills
  • Knowledge of Sales and Marketing functions preferred
  • Experience in Integrated Business Planning
  • Strong PC proficiency to include Microsoft Office Word, PowerPoint (Access preferred) and advanced proficiency in Excel required
  • Strong Administrative skills and attention to detail
  • SAP or related systems experience preferred
  • Experience with advanced ERP planning systems (BW, SAP, APO) preferred

#LI-BE2

#CORP123


COMPENSATION

In accordance with state law, the rate or range provided is Rich Products Corporation, its subsidiaries and affiliates ("Rich's"), reasonable estimate of the base compensation for this role. The actual amount may be higher or lower, based on non-discriminatory factors such as experience, knowledge, skills, abilities, shift differential, and location.

Annual Range/Hourly Rate

$86,455.00-$116,968.00

Rich Products Corporation, its subsidiaries and affiliates ("Rich's"), are committed to a policy of Equal Employment Opportunity, standing up for fairness and maintaining a culture of belonging, to provide an exceptional experience for all. We will not discriminate against an applicant or employee on the basis of race, color, religion, sex, national origin, disability, military or veteran status, or any other Federal or State legally protected classes. The information collected by this application is solely to determine suitability for employment, verify identity, and maintain employment statistics on applicants.

Applicants with disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Rich's. Please contact Rich's Associate Experience Network at [email protected]if you need assistance completing this application or to otherwise participate in the application process.

VEVRAA Federal Contractor.
We request Priority Protected Veteran & Disabled Referrals for all of our locations within the state.

PDN-a240e716-16e5-4933-8998-8d31639461d0

About Rich Products Corporation

Rich Products Corporation, is a family-owned food company dedicated to inspiring possibilities.  From cakes and icings to pizza, appetizers and specialty toppings, our products are used in homes, restaurants and bakeries around the world.  Beyond great food, our customers also gain insights to help them stay competitive, no matter their size.  Our portfolio includes creative solutions geared at helping food industry professionals compete in foodservice, retail, in-store bakery, deli, and prepared foods among others.  Working in 100 locations globally, with annual sales exceeding $5 billion, Rich’s is a global leader with a focus on everything that family makes possible.  Rich’s Infinite Possibilities.  One Family.

Related Jobs

Continue to Apply

Rich Products Corporation would like you to finish the application on their website.

Apply For This Job
Rich Products Corporation
Strategic Customer Demand Planner
Rich Products Corporation
Buffalo, NY
Jul 14, 2026
Your Information
First Name *
Last Name *
Email Address *
This email belongs to another account. Please use a diferent email address or Sign In.
Zip Code *
Password *
Confirm Password *
Create your Profile from your Resume
By clicking the Apply button, you agree to the terms of use and privacy policy and consent to receive emails from us about job opportunities, career resources, and other relevant updates. You can unsubscribe at any time.
Continue to Apply

Rich Products Corporation would like you to finish the application on their website.

©2026 National Urban League Job Network.
Powered by TalentAlly.